Published on November 15, 2021
Read Time: Two Minutes
The Phelps Health Marketing and Public Relations Department has been recognized for excellence in advertising and marketing efforts.
Phelps Health’s Marketing Department earned five Aster Awards in an international competition hosted by Creative Images, Inc. In addition, Phelps Health received two Show-Me Excellence Awards from the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM).
Phelps Health has won awards in previous years from these organizations.
“Receiving these awards is quite the honor,” said Phelps Health Director of Marketing and Public Relations Paige Heitman. “Communicating and marketing effectively to our communities is our passion, and we are proud that our work was recognized as among the best in the nation and abroad.”
The Aster Awards presented to Phelps Health were for work done in 2020. Phelps Health’s entries were judged against submissions from similar-sized organizations across the United States and abroad. The Phelps Health Marketing Department won the following Aster Awards:
- Three Gold Awards (presented to the top 5% of entries in the nation) in the following categories: magazine publication-series, photo/illustration-series and physician directory
- One Silver Award (presented to the top 12% of entries in the nation) in the following category: telemedicine-series
- One Bronze Award (presented to the top 16% of entries in the nation) in the following category: patient education
A panel of industry experts judged all Aster Awards entries. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality and overall appeal and execution.
Visit www.asterawards.com for more information about the Aster Awards program.
In addition, Phelps Health’s Marketing Department received statewide recognition from MAHPRM by winning Show-Me Excellence Awards. This awards program recognizes high achievement and superb quality in advertising, marketing and public relations projects produced by hospitals and healthcare systems throughout Missouri.
The following Show-Me Excellence Awards were presented to the Phelps Health Marketing Department:
- A first-place award in the routine external publications category
- A third-place award in the television advertising category
A statewide panel of public relations and marketing professionals judged the entries in this year’s competition.
This awards competition was established by MAHPRM in 1981 and is the only Missouri competition dedicated to hospital and healthcare public relations and communications efforts. The competition included projects in media relations, advertising, publications, writing, photography, marketing and public relations.
Visit mahprm.org for more information about the Show-Me Excellence Awards and MAHPRM.