Published on November 20, 2023
Read Time: 2 Minutes
Three Things to Know
- The Marketing Department earned six Aster Awards in an international competition.
- The Marketing Department also won three Show-Me Excellence Awards from the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM).
- The awards were for advertising and marketing projects completed in 2022.
The Phelps Health Marketing and Public Relations Department has been recognized for excellence in advertising and marketing efforts.
The Marketing Department earned six Aster Awards in an international competition hosted by Creative Images, Inc. and three Show-Me Excellence Awards from the Missouri Association for Healthcare Public Relations and Marketing (MAHPRM). Phelps Health has won numerous awards from these organizations in previous years.
“These awards are a reflection of the hard work and dedication of our team to ensure that our marketing and communication campaigns resonate with the communities we serve,” said Phelps Health Director of Marketing and Public Relations Paige Heitman.
ASTER AWARDS
The Aster Awards presented to Phelps Health were for work completed in 2022. Phelps Health’s entries were judged against submissions from similar-sized organizations across the United States and abroad. The Phelps Health Marketing Department won the following Aster Awards:
- Two Gold Awards (presented to the top 5% of entries in the nation) in the following categories: blogs and single flyer
- Three Silver Awards (presented to the top 12% of entries in the nation) in the following categories: single billboard design, invitations and photo/illustration series
- One Bronze Award (presented to the top 12% of entries in the nation) in the following category: newspaper advertising series
A panel of industry experts judged all Aster Awards entries. Judging criteria included creativity, layout and design, functionality, message effectiveness, production quality, and overall appeal and execution.
Learn more about the Aster Awards program at www.asterawards.com.
MAHPRM AWARDS
Phelps Health’s Marketing Department also received statewide recognition from MAHPRM by winning Show-Me Excellence Awards. This awards program recognizes high achievement and superb quality in advertising, marketing and public relations projects produced by hospitals and healthcare systems throughout Missouri.
The following Show-Me Excellence Awards were presented to the Phelps Health Marketing Department:
- A first-place award in the routine external publications category
- A third-place award in the television advertising category
- A third-place award in the employee communications projects category
A statewide panel of public relations and marketing professionals judged the entries in this year’s competition.
This awards competition was established by MAHPRM in 1981 and is the only Missouri competition dedicated to hospital and healthcare public relations and communications efforts. The competition included projects in media relations, advertising, publications, writing, photography, marketing and public relations.
Learn more about the Show-Me Excellence Awards and MAHPRM at mahprm.org.
